Welcome to the heat of an Arizona Summer. Many times I get the question, "Is the summer a good time to sell a home?" The answer is "Yes." Traditionally showing activity on homes for sales does decrease during the summer months. Sellers may feel that a decrease in showings is evidence that homes do not sell as well during the hot months.
The heat does deter some showings. But it does not decrease the showing of quality buyers who want to be in their next home. I spent my first few years in the business selling new homes. From watching the perspective buyers walking through the door decline but home sales hold steady and even increase gave me a great insight. Those red faced buyers that were out looking were serious buyers. They had a need for a home and were braving the heat to find a home. Fewer lookers but just as many real buyers.
So how do does the summer effect what home buyers are willing to look at? From working with buyers during a decade of summers, buyers are very particular about what they want to see. The attitude of "I want to see it all" gives way to careful planning and homework before viewing.
The best way to optimize a home's marketing is to give a buyer as much incentive to view your home. Buyers want lots of pictures, information about the area and what is unique about the home. There must be a reason why this home will be viewed.
Price is also imperative. On a nice day it is easy for a buyer to take a quick look at an over priced home that is in the route of showings. When it hits 112 and everybody is hot, forget it. Buyers will wait until it is worth their time.
Sellers, this summer get your marketing and pricing dialed in so you do not miss any of the "hot" buyers on a mission to buy.
Buyers, make sure you do your homework up front to make the most of house hunting in the Arizona heat.